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  • The Week added blog Fashion Media & Publications
    2026-03-26 07:16:37 -
    From kala cotton to banana fibre: How homegrown brands are innovating Indian textiles
    Indian handlooms are experiencing a significant revival, as homegrown brands reimagine traditional textiles into modern fashion while prioritising sustainability. While the term handloom, in India, still evokes the image of our mothers' saris, beautiful Benarsi silk, intricate jamdani on muslin, or Chanderi and Kota Doria, many homegrown brands are now pushing the envelope, reimagining and...
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