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TexSPACEToday a adăugat un sunet Fashion Media & Publications
2026-08-14 05:00:53 -

Birla Cellulose brings sustainable fibres to India’s handloom clusters
India’s handloom sector is built on centuries of weaving knowledge, regional techniques and distinctive textile traditions. As consumer preferences and market requirements change, the sector is also looking for ways to improve product performance, manage raw material challenges and remain commercially viable. Birla Cellulose is working with handloom communities to address some of these...

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Fibre2Fashion a adăugat un sunet Fashion Media & Publications
2026-03-27 10:19:58 -

Birla Cellulose launches Liva Reviva M, pioneering circular fashion
Insights Birla Cellulose has unveiled Liva Reviva M, India's first mechanically recycled cellulosic fibre made with up to 50 per cent post-consumer textile waste. Certified by GRS and FSC, the fibre combines softness, breathability, and sustainability. This innovation transforms waste into value, marking a major milestone in Birla Cellulose's mission to advance circular, eco-conscious...

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