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added blog Fashion Media & Publications

2026-03-28 05:25:34 -

Anant Ahuja says, enabling low-impact technologies through policy, brands making long-term commitments to traceable sourcing, and manufacturers building innovation ecosystems and not just factories — across the board, we need aligned incentives to make sustainable denim the norm, not the niche. Denim, as a fabric, resists time. Worn, torn, and reborn across decades, it has become the...

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