Bharat Tex Connect | Curated by IFBEC | Mr. Bijay Paswan How can ancient tribal art forms from 5,000 BC transform into sustainable, modern livelihoods? 🌾🎨 In this powerful conversation at Bharat Tex, Bijay Paswan from PRADAN (Professional Assistance for Development Action) highlights their EU-backed initiative supporting 5 unexplored craft clusters across Jharkhand, Odisha, and Bihar—including Tasar Silk, Sohrai Painting, Sabai Grass, Kapdaganda Embroidery, and Jute Mat Weaving. Discover how PRADAN is partnering with top brands like FabIndia and Taneira to diversify product lines, form artisan-owned Producer Companies, and empower rural women to build long-term economic independence! @orangeotec @apparelmanufacturersofindia @textilebusinessdigest55 @textileinsightspublication @neha_gupta_ifbec @parikhvinit #BharatTexConnect #CuratedbyIFBEC #GlobalBusiness #SustainableTextiles #Decarbonization

Boyanika - Empowering Odisha’s weavers The representative from #Boyanika empowering Odisha’s weavers the Odisha State Handloom Weavers’ Co-operative Society explains how the organization supports local weavers by providing marketing, retail, and online sales infrastructure. While the weavers possess exceptional skills and produce high-quality designs, the representative highlights that the industry faces a significant lack of awareness and promotion in global markets. To overcome these challenges, he advocates for more global exhibitions and improved storytelling that showcases the intricate craftsmanship and the hurdles artisans face, aiming to drive greater appreciation and support for the handloom community. #BharatTex #Handloom #Growth #India #Circularity